Huawei confirms Mate 10 series announcement for October 16

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Huawei is now only behind Samsung in sales, and Counterpoint says that's thanks to the company's consistent investment in R&D and manufacturing, as well as aggressive and creative marketing (including this KFC phone). Naturally, the new model will be more powerful than its predecessor and will run a newer version of Android.

The Kirin 970 allows for native AI processing to be combined with cloud-based AI, while the NPU will help Huawei devices to become more intelligent and provide a more personalised experience. With the addition of a physical front-mounted home button, the Mate 10 could stretch to rather large dimensions, potentially making it a phone that shuns single handed operation.

The Huawei Mate 10 looks a lot like the older Mate phones but with slight changes.

In any case, currently, we are looking forward to the Huawei Mate 10 and Mate 10 Pro, which will be launched on October 16. Huawei claims that the new smartphone processor will be able to preserve battery life on handsets to up to 50 percent. The images show the device from all angle and it didn't reveal a bezel-less design but the Mate 10 had tiny bezels at the sides of the display.

It's being speculated by Android Authority that the Huawei Mate 10 might arrive with the taller 18:9 aspect ratio with a screen resolution of 2,160 x 1,080. "While Huawei has trimmed its portfolio, it likely needs to further streamline its product range like Oppo and Xiaomi have done - putting more muscle behind fewer products", said the analyst.

Another big transition is the glass back in place of the steel finish at the rear of the phone. Meanwhile, everyone is now keeping an eye out for Apple as it prepares to announce the iPhone 8 next week on September 12. Apple's 32GB refresh of the venerable iPhone 6 enabled it to regain momentum during the month, with popularity across prepaid markets to edge out Samsung's Galaxy J7.

Richard Yu, CEO of Huawei's consumer business group, said: "As we look to the future of smartphones, we're at the threshold of an exciting new era".

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