Corn syrup in beer: It's not about sweetening

Washington Post to air Super Bowl ad showcasing reporters' plight

Nor was MillerCoors, which shot back that Bud Light's parent Anheuser-Busch InBev brews other beers that use the stuff.

Kevin Ross, a NCGA vice president, tweeted out a video showing him pouring Bud Light down the sink and including these words: "Bud Light, if you're not standing with corn farmers, we're not standing with you".

"What might have gotten a little lost between the parties and the wings on Sunday is the distinction between "corn syrup" and high- fructose corn syrup", read the letter.

Recker goes on to explain farmers grow corn that's used in more than 4,000 products and the attack hits home at a time when farmers are hurting because of challenging economic situations.

LEMMON: (As Dilly Dilly Queen) My king, this corn syrup was just delivered.

In response, MillerCoors purchased a full-page advertisement in The New York Times to slam Bud Light and highlight that its beer is made with corn syrup.

"We're getting under the competition's skin, and we're ready to take more of their market share too".

Corn syrup is one of many types of non-malt ingredients often used in beer to create alcohol without adding much flavor, said Ray Daniels, founder and director of the Chicago-based Cicerone Certification Program, which tests and certifies beer experts.

KELLY: Big corn, meanwhile, was a big mass of hurt feelings. We source our ingredients from USA farmers, including 98 percent of our barley, 100 percent of our rice and all of our corn.

Despite the backlash, Calkins, of Kellogg, said Bud Light's corn syrup play was a "very smart strategy" that they wouldn't have invested in without plenty of research that showed people cared. We're not standing with you.

NESTLE: From a physiological standpoint in the body, it makes absolutely no difference at all.

KELLY: So why call out corn syrup?

"Dear Beer Drinkers of America", the statement begins.

A Bud Light spokesperson has since responded to Miller's forceful defense by saying the company "has always been about transparency" and is happy to have sparked a conversation among other brewers.

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