KFC Tests Out Plant-Based Beyond Fried Chicken

KFC trials meat-free chicken in Beyond Meat collaboration

An Atlanta KFC will begin offering "plant-based chicken" on August 27 and while it may be Kentucky fried, it definitely is not chicken.

The quick-service restaurant will roll out its vegan menu items nationally based on the customer feedback from the Atlanta test, Yum said.

KFC will offer Beyond Fried Chicken in two forms: nuggets or boneless wings, each available in six or 12-piece combo meals.

There's an old urban myth that Kentucky Fried Chicken shortened its brand name to KFC because the meat it sourced its food from was somehow genetically altered to the point it could technically no longer be called chicken.

KFC's Cobb Parkway restaurant is located at 2637 Cobb Pkwy South East, Smyrna, Ga.

The faux chicken will be available in six- or 12-piece nuggets and six- or 12-piece wings with one of three sauce options: Nashville Hot, Buffalo or Honey BBQ.

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'Our guests want to feel good about what they eat and they also want to indulge in new flavors, ' Len Van Popering, Subway's chief brand and innovation officer, said in a statement. Second, vegetarian chicken has historically tasted better than vegetarian burgers, which is to say that plant-based beef substitutes may naturally engender a lot more interest and excitement than plant-based chicken.

Plant-based meat alternatives have grown popular in supermarkets and restaurants across the world, as people search for environmentally friendly and healthier foods to eat.

Other companies like Del Taco and Carl's Jr. have already ventured into offering Beyond Meat products.

The sandwich is made with an English muffin, egg, American cheese, an plant-based Beyond Breakfast Sausage.

This is not the first restaurant to carry Beyond Meat products in the United States. White Castle and Red Robin both have added meatless burgers to their offerings which have proven so popular that they had shortages of their plant-based "Impossible Burger" at branches across the country in June.

Meanwhile, Burger King introduced the Impossible Whopper nationwide; it uses Impossible Meat for the burger patty.

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